GENESYS Sampling Systems provides researchers with the highest quality RDD, listed household, and listed business samples. But for many studies, the most appropriate sample frame is one you already have: client lists, recent purchasers, mail responders, and other databases often provide the best sample source. Since the primary use of such lists is often not research sampling, enhancements are often needed to provide addresses, phone numbers, selection variables, and other clean-up prior to beginning data collection. GENESYS Sampling Systems provides a wide range of services to make your list a sample.
In addition, the rapid pace of change in the telecommunications environment can dramatically shorten the "shelf life" of your existing lists and samples. Area Code splits and overlays, as well as households and businesses switching telecommunications providers, can quickly make your list of telephone numbers obsolete.
Drawing on its in-house Business and Household databases, GENESYS provides sample/list enhancement services specifically focused on the needs of researchers. Computerized forward and reverse matching appends phone numbers, addresses, and demographic information to both consumer and business lists. Area codes and ZIP codes can also be updated on your lists, increasing their overall quality and contact rate. Further, our proprietary GENESYS-IDplus and GENESYS-CSS services can be utilized to identify numbers that may not be active at any given point in time, saving you the time and expense associated with dialings that do not yield actual household contacts.
To gain additional insight into the characteristics of each list record, a full range of demographic, psychographic and business classification information can also be appended.
Residential Enhancements
GENESYS-Plus Business number purging
GENESYS-IDplus Non-working number purging
GENESYS-CSS Non-working number purging
RDDflag and RDDmatch Household Identification and Household Information Appending
Phone Number Appending
Reverse Match and Reverse Matchplus Name and Address Appending
Verification of Phone Numbers
ZIP Code Appending
Area Code Updating
Demographic/Psychographic Appending–Age, income, language, PRIZM clusters, etc.
DMA TPS screening, PCI (Private Citizen, Inc.) screening, and suppression from the various state "do not call" indicators.
Business Enhancements
Phone Number Appending
Name and Address Appending
Verification of Phone Numbers
ZIP Code Appending
Area Code Updating
Fax Numbers Appending
Business Characteristics Appending – SIC/NAICS codes, sales volume, employee size, key contacts, titles, number of locations, etc.
Sample Management Services
List management, Sample selection, Replication, Reformatting, Unduplication, Mapping, and a wide range of data processing services are also available including specialized demographic and PRIZM encoding. However unique and complex your design and data processing needs, chances are we have the experience and resources required to meet them.